Since our beginnings in 1998, Main Street has focused on serving community banks and credit unions to enrich account holder relationships through efficient, affordable and straightforward solutions. Over the years, we have grown and expanded our service offerings to meet the unique needs of our customers. In 2017, we launched our simple, turnkey, data-driven marketing solutions to save cost and time. This ultimately led us to add Onovative to our Main Street family in 2020 to transform our marketing solution.

Onovative has been serving community financial institutions with an affordable marketing software for planning, automation and execution since 2012. From data management, to consumer lifecycle strategy, to consumer engagement, Onovative’s customized marketing and communication software, Core iQ, integrates with existing core banking systems to help financial institutions achieve their targeted goals. In strategic partnership with Main Street, Onovative will continue to put control back in the hands of bank and credit union marketers to help financial institutions bolster growth with current accounts holder and within their markets.